Eduardo Férnandez-Cantelli has been an Associate Professor at IE Business School since 2004, specializing in Marketing and Sport Management.

During his professional career, he has served as Marketing Manager for Real Madrid C.F., in addition to being a professor of Marketing and Sports Management at IE Business School.

He complemented his degree in Business Administration with a Master’s in Sports Management and a PhD in Philosophy of Sports Management from the University of Minnesota – Twin Cities.

He has taught classes as a university professor at IE Business School on Marketing, Markets, and Sport Management.