The consumer goods and retail sector encompasses some of the most dynamic and demanding industries in the economy: food and beverage, fashion, cosmetics, retail distribution, and consumer brands. This is an environment marked by competitive pressure, demand volatility, sensitivity to external shocks, and the constant need to optimize operations, margins, and commercial structures.
martinsdelima has extensive experience in this sector, developing work framed in a multitude of sectors, and also working on very diverse problems.
We have worked for large multinational consumer goods companies, including global leaders in beverages and food with a presence in dozens of countries. We have also supported large European distributors and one of the largest textile groups in the world. Also, European producers of specialized food, wineries and distilleries, professional cosmetics companies, among others.

This diversity reflects our ability to advise from large national and international corporations and groups of the IBEX35, S&P 500 and TOPIX to companies highly specialized in their sectors.

Economic expert reports
We have developed reports with a wide range of problems, including the quantification of operational and functional losses derived from cyberattacks, reconstructing affected sales, margins and disruptions in critical processes.
Also, breach of non-competition agreements; disputes between manufacturers and distributors, verifying commercial conditions, rates, listing fees, cost impact and real margins obtained in each channel.
Likewise, we have prepared reports on brand positioning, market structure and relationships between manufacturers and bottlers; quantification of damages for logistical incidents, supply or drops in demand; analysis of the economic effects of contractual modifications, changes in commercial conditions, evolution of sales by category, sensitivity of consumption to external shocks and reconstruction of comparable margins between fiscal years affected by extraordinary events; quantification of damages derived from closures, restrictions or commercial disputes; impact due to market disruptions, inventory analysis, temporary reorganization of operations and economic evaluation of adverse sectorial scenarios; and a long etcetera.

Labor expert reports
Likewise, we carry out reports of the consumer goods and retail sector in the labor framework for EREs, ERTEs and MSCTs, based on a deep analysis of the market to which the company belongs, the evolution of demand, its financial and organizational situation, and potential restructurings. These works include reviews of shifts, workloads, productivity, operational efficiency and modeling of economic impacts of different organizational alternatives.